Based on distributed ledger technology, PUBLISHprotocol promotes fairness and transparency in the media industry and guides the development and design of PUBLISH-based apps.
Competition from online substitutes
Publishers face strong competition from increasing numbers of digital-native news outlets and technologically advanced social media platforms and general-purpose search engines.
Lack of factchecking
While factchecking is more important than ever before, it is often seen as cost-ineffective and shunned in favour or producing more content in less time.
Erosion of journalism
Too much emphasis is placed on producing sensational or interest-oriented news.
Clickbait and misinformation
As publishers struggle to make ends meet, the pursuit of objectivity and truth is generally not seen as a priority.
In the name of journalism.
Blockchain-based content management solution
Asset management for PUBLISH-based tokens
Leveraging blockchain technology and swarm intelligence to authenticate and verify news content
Decentralized identifier for journalists
Digital asset exchange for NEWS and PUBLISH-based tokens
In-house media innovation lab
More financial sustainability
PUBLISH's token economy reinforces the triangle relationship between publishers, readers, and advertisers in a financially sustainable manner.
PUBLISH is building a decentralized news ecosytem in which diverse and antagonistic views can coexist, free from manipulation and censorship.
PUBLISH has developed a token reward system that promotes the pursuit of truth.
Learn more about PUBLISHalliance